Experience Columbus is launching a new ad campaigned designed to get the buzz out on all the great things there is to do in Columbus.
With a new, quirky, less stuffy series of ads, the campaign is designed to highlight what is not in Columbus including Sasquatch, the Eiffel Tower and the Pyramids.
Of course, coming off the Messin' w/Sasquatch popularity for Jack's Beef Jerky ads, the stand out funny ad is the "I didn't catch Sasquatch in Columbus, but I did everything else."
There's nothing better than gathering a bunch of bloggers, giving them the scoop over traditional media and throwing in some YouTube video to get the campaign to go viral.
Some bloggers in attendance were concerned that leading with the negative may turn off some Columbusites. What do you think? Are the ads edgy, funny or corny?
photo credit: terreece clarke, screenshot of new "notincolumbus" website set to launch this weekend.
2 comments:
It was great meeting you last night! Thanks for coming and for your recap. Cheers.
Hey Lara! What's the buzz?
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